Wanghong As Social Media Entertainment In China
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Language: en
Pages: 204
Pages: 204
Type: BOOK - Published: 2021-02-25 - Publisher: Springer Nature
In Chinese, the term wanghong refers to creators, social media entrepreneurs alternatively known as KOLs (key opinion leaders) and zhubo (showroom hosts), influ
Language: en
Pages: 364
Pages: 364
Type: BOOK - Published: 2019-02-26 - Publisher: NYU Press
Winner, 2020 Outstanding Book Award, given by the International Communication Association Honorable Mention, 2020 Nancy Baym Book Award, given by the Associatio
Language: en
Pages: 425
Pages: 425
Type: BOOK - Published: 2021-06-22 - Publisher: NYU Press
Explores new perspectives on social media entertainment There is a new class of cultural producers—YouTube vloggers, Twitch gameplayers, Instagram influencers
Language: en
Pages: 238
Pages: 238
Type: BOOK - Published: 2021-05-01 - Publisher: MSU Press
Introducing the concept of state-sponsored platformization, this volume shows the complexity behind the central role the party-state plays in shaping social med
Language: en
Pages: 605
Pages: 605
Type: BOOK - Published: 2019-10-25 - Publisher: IGI Global
Fans of specific sports teams, television series, and video games, to name a few, often create subcultures in which to discuss and celebrate their loyalty and e
