Using ROI Data for Effective Decision Making in Pharmaceutical Marketing

Using ROI Data for Effective Decision Making in Pharmaceutical Marketing
Author: Andrée K. Bates
Publisher:
Total Pages: 15
Release: 2006
Genre: Rate of return
ISBN: 9781905676026


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Using ROI Data for Effective Decision Making in Pharmaceutical Marketing
Language: en
Pages: 15
Authors: Andrée K. Bates
Categories: Rate of return
Type: BOOK - Published: 2006 - Publisher:

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Marketing ROI for Pharma
Language: en
Pages: 22
Authors:
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Type: BOOK - Published: - Publisher: NetworkPharma Ltd

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From Little's Law to Marketing Science
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The legacy of a pioneer in operations research and marketing science.
A to Z of Pharmaceutical Marketing Volume 2
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Type: BOOK - Published: 2024-05-08 - Publisher: BSP Books

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Transactional to Transformational Marketing in Pharma: The Science of Why and the Art of How is a ground breaking book that explores the current state of the ph
Ensuring Profitable Return-On-Investment (ROI) in Pharmaceutical Marketing
Language: en
Pages: 93
Authors: Andrée Bates
Categories: Drugs
Type: BOOK - Published: 2007 - Publisher:

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Report by Managing Director of Campbell Belman, a pharma marketing company - this year's must-have guide for all pharmaceutical industry marketers. This in-dept