The Experience Economy

The Experience Economy
Author: B. Joseph Pine
Publisher: Harvard Business Press
Total Pages: 276
Release: 1999
Genre: Business & Economics
ISBN: 9780875848198


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This text seeks to raise the curtain on competitive pricing strategies and asserts that businesses often miss their best opportunity for providing consumers with what they want - an experience. It presents a strategy for companies to script and stage the experiences provided by their products.


The Experience Economy
Language: en
Pages: 276
Authors: B. Joseph Pine
Categories: Business & Economics
Type: BOOK - Published: 1999 - Publisher: Harvard Business Press

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This text seeks to raise the curtain on competitive pricing strategies and asserts that businesses often miss their best opportunity for providing consumers wit
Tourism and the Experience Economy in the Digital Era
Language: en
Pages: 227
Authors: Xiang Ying Mei
Categories: Business & Economics
Type: BOOK - Published: 2023-10-02 - Publisher: Taylor & Francis

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This book brings together diverse theoretical perspectives and practical examples of the experience economy in developing and developed economies in tourism-rel
The Experience Economy, With a New Preface by the Authors
Language: en
Pages: 412
Authors: B. Joseph Pine II
Categories: Business & Economics
Type: BOOK - Published: 2019-12-10 - Publisher: Harvard Business Press

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Time is limited. Attention is scarce. Are you engaging your customers? Apple Stores, Disney, LEGO, Starbucks. Do these names conjure up images of mere goods and
Handbook on the Experience Economy
Language: en
Pages: 491
Authors: Jon Sundbo
Categories: Business & Economics
Type: BOOK - Published: 2013-09-30 - Publisher: Edward Elgar Publishing

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This illuminating Handbook presents the state of the art in the scientific field of experience economy studies. It offers a rich and varied collection of contri
Sustainable and Collaborative Tourism in a Digital World
Language: en
Pages: 242
Authors: Alain Decrop
Categories: Business & Economics
Type: BOOK - Published: 2021-04-01 - Publisher: Goodfellow Publishers Ltd

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Presents theories, methods and results for enhancing techniques for more sustainable marketing and explores how sharing practices in business raises new social