The Quantum Leap In Speed To Market

This update of John R. Costanza's The Quantum Leap, a worldwide bestseller, examines the impact and implications of recent industry trends, new technologies, and emerging business practices. But the focus remains the same: how to build sustainable competitive advantage by responding to customer demand in real time, every day. To remain competitive in today's dynamic global economy companies must become demand-driven. This comprehensive desk reference provides a proven demand-driven formula for success.