The Language of Global Success

The Language of Global Success
Author: Tsedal Neeley
Publisher: Princeton University Press
Total Pages: 200
Release: 2017-08-29
Genre: Business & Economics
ISBN: 0691175373


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"A fascinating examination of how an English-language mandate at a Japanese firm, Rakuten, unfolded over time and how employees reacted to it"--Back of jacket.


The Language of Global Success
Language: en
Pages: 200
Authors: Tsedal Neeley
Categories: Business & Economics
Type: BOOK - Published: 2019-11-19 - Publisher: Princeton University Press

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"A fascinating examination of how an English-language mandate at a Japanese firm, Rakuten, unfolded over time and how employees reacted to it"--Back of jacket.
The Language of Global Success
Language: en
Pages: 201
Authors: Tsedal Neeley
Categories: Business & Economics
Type: BOOK - Published: 2017-08-22 - Publisher: Princeton University Press

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For nearly three decades, English has been the lingua franca of cross-border organizations, yet studies on corporate language strategies and their importance fo
The Language of Global Success
Language: en
Pages: 200
Authors: Tsedal Neeley
Categories: Business & Economics
Type: BOOK - Published: 2017-08-29 - Publisher: Princeton University Press

GET EBOOK

"A fascinating examination of how an English-language mandate at a Japanese firm, Rakuten, unfolded over time and how employees reacted to it"--Back of jacket.
The Language of Success
Language: en
Pages: 103
Authors: Kim Wilkerson
Categories: Business & Economics
Type: BOOK - Published: 2015-11-05 - Publisher: Business Expert Press

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The Language of Success provides pragmatic and practical advice on how to harness the power of language in business and in life. Influencing for results, creati
The Language of Success
Language: en
Pages: 224
Authors: Tom Sant
Categories: Business & Economics
Type: BOOK - Published: 2008-01-23 - Publisher: AMACOM

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Language is the medium of business. To be successful, we need to communicate effectively not only when speaking but in writing as well. Whether we are providing