The Complete Book Of Perfect Phrases For High Performing Sales Professionals
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The Complete Book of Perfect Phrases for High-Performing Sales Professionals
Author | : Robert Bacal |
Publisher | : McGraw Hill Professional |
Total Pages | : 730 |
Release | : 2009-10-02 |
Genre | : Business & Economics |
ISBN | : 0071713581 |
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The Right Phrase forEvery Sales Situation A powerful command of words is the number one requirement for succeeding in the field of sales. Whether you’re cold-calling a prospect, presenting to a group of decision makers, or dealing with price objection, the make-or-break point of every transaction lies in sayingthe right thing to the right person at the right time. The CompleteBook of Perfect Phrases for High-Performing Sales Professionals isthe ultimate field guide for speaking and writing your way to salessuccess. You’ll find perfect phrases for: Lead Generation Turn cold calls into profitable relationships Expand your customer base Write engaging letters and e-mails Sales Calls Get access to decision makers Present your product in compelling language Resist objections and stalling tactics Customer Service Develop a rapport with every client Handle the most difficult of customers Close every conversation on a positive note
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