Tell to Win
Language: en
Pages: 274
Authors: Peter Guber
Categories: Business & Economics
Type: BOOK - Published: 2011-03-01 - Publisher: Crown Currency

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Today everyone—whether they know it or not—is in the emotional transportation business. More and more, success is won by creating compelling stories that ha
Tell to Win
Language: en
Pages: 272
Authors: Peter Guber
Categories: Business & Economics
Type: BOOK - Published: 2011-03-14 - Publisher: Profile Books

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Stories have always had the power to move, but it has only recently become clear that purposeful stories - those created with a specific mission in mind - are e
Presenting to Win
Language: en
Pages: 293
Authors: Jerry Weissman
Categories: Business & Economics
Type: BOOK - Published: 2008-11-17 - Publisher: FT Press

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Thirty million presentations will be given today. Millions will fail. Millions more will be received with yawns. A rare few will establish the most profound con
Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less
Language: en
Pages: 368
Authors: Joe Pulizzi
Categories: Business & Economics
Type: BOOK - Published: 2013-09-27 - Publisher: McGraw Hill Professional

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Reach more customers than ever with TARGETED CONTENT Epic Content Marketing helps you develop strategies that seize the competitive edge by creating messages an
Helping People Win at Work
Language: en
Pages: 196
Authors: Ken Blanchard
Categories: Business & Economics
Type: BOOK - Published: 2009-04-21 - Publisher: FT Press

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Ken Blanchard’s Leading at a Higher Level techniques are inspiring thousands of leaders to build high-performing organizations that make life better for every