Social Media and Public Relations

Social Media and Public Relations
Author: Deirdre Breakenridge
Publisher: Pearson Education
Total Pages: 177
Release: 2012
Genre: Business & Economics
ISBN: 0132983214


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This title, by social marketing pioneer Deirdre Breakenridge, teaches and demonstrates the eight new skills and mindsets PR/marketing pros need to build brands and engage customers in a social world.


Social Media and Public Relations
Language: en
Pages: 177
Authors: Deirdre Breakenridge
Categories: Business & Economics
Type: BOOK - Published: 2012 - Publisher: Pearson Education

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This title, by social marketing pioneer Deirdre Breakenridge, teaches and demonstrates the eight new skills and mindsets PR/marketing pros need to build brands
Social Media and Public Relations
Language: en
Pages: 234
Authors: Judy Motion
Categories: Business & Economics
Type: BOOK - Published: 2015-11-19 - Publisher: Routledge

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Social media is having a profound, but not yet fully understood impact on public relations. In the 24/7 world of perpetually connected publics, will public rela
Ethical Practice of Social Media in Public Relations
Language: en
Pages: 278
Authors: Marcia W. DiStaso
Categories: Social Science
Type: BOOK - Published: 2014-06-27 - Publisher: Routledge

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Given the high rate of social media use by the public, organizations are compelled to engage with key audiences through these outlets. Social media engagement r
Social Media Campaigns
Language: en
Pages: 227
Authors: Carolyn Mae Kim
Categories: Business & Economics
Type: BOOK - Published: 2020-12-29 - Publisher: Taylor & Francis

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This new edition continues to give students a foundation in the principles of digital audience engagement and data metrics across platforms, preparing them to a
Social Media and Public Relations
Language: en
Pages: 258
Authors: Judy Motion
Categories: Business & Economics
Type: BOOK - Published: 2015-11-19 - Publisher: Routledge

GET EBOOK

Social media is having a profound, but not yet fully understood impact on public relations. In the 24/7 world of perpetually connected publics, will public rela