Qualitative Research Methods For Business Students
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Research Methods for Business Students
| Author | : Mark Saunders |
| Publisher | : Pearson Education |
| Total Pages | : 662 |
| Release | : 2007 |
| Genre | : Business & Economics |
| ISBN | : 9780273701484 |
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Using real-life case studies and written with a student-centered approach, this new text provides students with the necessary knowledge and skills to enable them to undertake a piece of business research making the best use of IT where appropriate.
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