Product Market Strategies Of Small And Medium Sized Enterprises
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Product/market Strategies of Small and Medium-sized Enterprises
| Author | : Ingolf Bamberger |
| Publisher | : |
| Total Pages | : 440 |
| Release | : 1994 |
| Genre | : Business & Economics |
| ISBN | : |
Download Product/market Strategies of Small and Medium-sized Enterprises Book in PDF, Epub and Kindle
Covers the product/market behaviour of small and medium-sized enterprises (SMEs), discussing its theoretical bases and relevant empirical data. The material has been written in the context of the STRATOS international research project - a study of 1100 SMEs in six European countries.
