Pocket Marketing
Download and Read Pocket Marketing full books in PDF, ePUB, and Kindle. Read online free Pocket Marketing ebook anywhere anytime directly on your device. We cannot guarantee that every ebooks is available!
Understanding Marketing
Author | : |
Publisher | : Harvard Business Press |
Total Pages | : 96 |
Release | : 2010-02-01 |
Genre | : Business & Economics |
ISBN | : 1422157326 |
Download Understanding Marketing Book in PDF, Epub and Kindle
The latest volume in the series: Understanding Marketing Businesses soar when everyone in the organization adopts a marketing mind-set?an awareness of who the company's customers are, what they want, and how the organization can serve them profitably. But marketing's a big subject. How might you demystify it for yourself and your group if you don't have a marketing background? This volume provides the concepts and examples you need. You'll learn how to: -Define a target market -Identify and understand your toughest competitors -Develop a marketing strategy that lays out "the four Ps": product, promotion, pricing, and "place" (distribution) -Test new product or service ideas with customers -Get the most from relationship marketing
Understanding Marketing Related Books
Pages: 96
Pages: 175
Pages: 305
Pages: 192
Pages: 215