Media Selling
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Language: en
Pages: 616
Pages: 616
Type: BOOK - Published: 2011-08-26 - Publisher: John Wiley & Sons
This newly revised and updated edition of Media Selling addresses the significant changes that have taken place in media industries over the last few years, whi
Language: en
Pages: 576
Pages: 576
Type: BOOK - Published: 2020-08-04 - Publisher: John Wiley & Sons
The must-have resource for media selling in today’s technology-driven environment The revised and updated fifth edition of Media Selling is an essential guide
Language: en
Pages: 259
Pages: 259
Type: BOOK - Published: 2011-06 - Publisher: University of Chicago Press
The news as commodity, public good, and political manipulator -- Selling fear : the not so hidden persuaders -- Civil liberties versus national security -- Sell
Language: en
Pages: 492
Pages: 492
Type: BOOK - Published: 1999 - Publisher: Gulf Professional Publishing
First Published in 1999. Routledge is an imprint of Taylor & Francis, an informa company.
Language: en
Pages: 216
Pages: 216
Type: BOOK - Published: 2016-09-03 - Publisher: Kogan Page Publishers
Adapt your sales strategy to embrace the opportunities that digital channels can bring, with this ultimate guide to selling in the digital environment from enga