How to Measure Digital Marketing

How to Measure Digital Marketing
Author: L. Flores
Publisher: Springer
Total Pages: 272
Release: 2013-12-15
Genre: Business & Economics
ISBN: 113734069X
GET BOOK

Download How to Measure Digital Marketing Book in PDF, Epub and Kindle

Measuring the Success of Digital Marketing explains how to determine the success of a digital marketing campaign by demonstrating what digital marketing metrics are as well as how to measure and use them. Including real life case studies and experts viewpoints that help marketers navigate the digital world.


How to Measure Digital Marketing
Language: en
Pages: 272

How to Measure Digital Marketing

Authors: L. Flores
Categories: Business & Economics
Type: BOOK - Published: 2013-12-15 - Publisher: Springer

GET EBOOK

Measuring the Success of Digital Marketing explains how to determine the success of a digital marketing campaign by demonstrating what digital marketing metrics
Social Media Metrics
Language: en
Pages: 265

Social Media Metrics

Authors: Jim Sterne
Categories: Business & Economics
Type: BOOK - Published: 2010-03-18 - Publisher: John Wiley & Sons

GET EBOOK

The only guide devoted exclusively to social media metrics Whether you are selling online, through a direct sales force, or via distribution channels, what cust
Marketing Metrics
Language: en
Pages: 710

Marketing Metrics

Authors: Neil Bendle
Categories: Business & Economics
Type: BOOK - Published: 2020-08-23 - Publisher: FT Press

GET EBOOK

Your Definitive, Up-to-Date Guide to Marketing Metrics—Choosing Them, Implementing Them, Applying Them This award-winning guide will help you accurately quant
Key Marketing Metrics
Language: en
Pages: 424

Key Marketing Metrics

Authors: Paul Farris
Categories: Business & Economics
Type: BOOK - Published: 2017-09-21 - Publisher: Pearson UK

GET EBOOK

"Marketers know that they must use metrics. The key--which this book addresses superbly--is which metrics to use and how to use them." Erv Shames, Chairman, Wes
Essentials of Marketing Research
Language: en
Pages: 521

Essentials of Marketing Research

Authors: Kenneth E. Clow
Categories: Business & Economics
Type: BOOK - Published: 2013-01-09 - Publisher: SAGE

GET EBOOK

Essentials of Marketing Research takes an applied approach to the fundamentals of marketing research by providing examples from the business world of marketing