Handbook Of Business Communication
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Handbook of Business Communication
Author | : Gerlinde Mautner |
Publisher | : Walter de Gruyter GmbH & Co KG |
Total Pages | : 711 |
Release | : 2017-07-24 |
Genre | : Language Arts & Disciplines |
ISBN | : 1614514860 |
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In spite of the day-to-day relevance of business communication, it remains underrepresented in standard handbooks and textbooks on applied linguistics. The present volume introduces readers to a wide variety of linguistic studies of business communication, ranging from traditional LSP approaches to contemporary discourse-based work, and from the micro-level of lexical choice to macro-level questions of language policy and culture.
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