Expand Grow Thrive
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Expand, Grow, Thrive
Author | : Pete Canalichio |
Publisher | : Emerald Group Publishing |
Total Pages | : 348 |
Release | : 2018-02-12 |
Genre | : Business & Economics |
ISBN | : 1787437825 |
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In this call-to-arms for marketers struggling to hit their growth targets, brand licensing expert Pete Canalichio explores what needs to be done to consistently and sustainably convert consumer interest into passion, into must-have, and into must-have-more. The result is the LASSO model: a five-step process to turn good brands into global brands.
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Language: en
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Type: BOOK - Published: 2018-02-12 - Publisher: Emerald Group Publishing
In this call-to-arms for marketers struggling to hit their growth targets, brand licensing expert Pete Canalichio explores what needs to be done to consistently
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Leading Schools to Learn, Grow, and Thrive provides a unique approach to preparing prospective education leaders by combining theory, research, and practice. Gr