Event Portfolio Management

Event Portfolio Management
Author: Vladimir Antchak
Publisher: Goodfellow Publishers Ltd
Total Pages: 209
Release: 2019-09-01
Genre: Business & Economics
ISBN: 1911396935
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A concise introduction to portfolio theory and methods for use in event management and event tourism. Divided into 2 parts of ‘Theory’ and ‘Practice’ it explains why it is important in event studies and management, and then shows how related methods can be used and adapted using real world international case studies.


Event Portfolio Management
Language: en
Pages: 209

Event Portfolio Management

Authors: Vladimir Antchak
Categories: Business & Economics
Type: BOOK - Published: 2019-09-01 - Publisher: Goodfellow Publishers Ltd

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A concise introduction to portfolio theory and methods for use in event management and event tourism. Divided into 2 parts of ‘Theory’ and ‘Practice’ it
Event Marketing in the Context of Higher Education Marketing and Digital Environments
Language: en
Pages: 166

Event Marketing in the Context of Higher Education Marketing and Digital Environments

Authors: Florian Neus
Categories: Business & Economics
Type: BOOK - Published: 2020-02-25 - Publisher: Springer Nature

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Event marketing is a powerful tool of brand communication and used within many different fields. Florian Neus extends the existing scientific literature to even
Event Portfolio Planning and Management
Language: en
Pages: 232

Event Portfolio Planning and Management

Authors: Vassilios Ziakas
Categories: Business & Economics
Type: BOOK - Published: 2013-10-23 - Publisher: Routledge

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Cities and regions around the world increasingly capitalize on a series of events aimed at optimizing their reach and outcomes. How then can a series of differe
Sample Portfolio for Events Management Services
Language: en
Pages: 125

Sample Portfolio for Events Management Services

Authors: Marie Catherine Unabia-del Mar
Categories: Education
Type: BOOK - Published: 2019-12-27 - Publisher: Xlibris Corporation

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Events Management Services NC III is a short TESDA course in the Philippines that will train you in planning and organizing events in different venues such as c
Events Feasibility and Development
Language: en
Pages: 358

Events Feasibility and Development

Authors: William O'Toole
Categories: Business & Economics
Type: BOOK - Published: 2011 - Publisher: Routledge

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Operational integrity and its feasibility --