Entry And Cooperative Strategies In International Business Expansion
Download and Read Entry And Cooperative Strategies In International Business Expansion full books in PDF, ePUB, and Kindle. Read online free Entry And Cooperative Strategies In International Business Expansion ebook anywhere anytime directly on your device. We cannot guarantee that every ebooks is available!
Entry and Cooperative Strategies in International Business Expansion
Author | : Yadong Luo |
Publisher | : Bloomsbury Publishing USA |
Total Pages | : 329 |
Release | : 1999-07-30 |
Genre | : Business & Economics |
ISBN | : 0313004188 |
Download Entry and Cooperative Strategies in International Business Expansion Book in PDF, Epub and Kindle
Globalization provides firms with tremendous opportunities as well as daunting challenges. International expansion has become a pervasive and prominent strategic response to global economic dynamics for a large number of companies. The success of such expansion depends on several of entry and cooperative strategies. Dr. Luo provides conceptual backgrounds, analytical frameworks, managerial insights, and business guidance for a firm's international expansion efforts. He illustrates how (entry mode), when (timing), where (location), and what (industry). He elaborates on cooperative strategies such as partner selection, joint venture negotiation, control, cooperation, and termination. The book is written for international executives who are actively pursuing international market opportunities. It argues that managers need to formulate appropriate expansion strategies to achieve a sustainable and successful presence in the global marketplace. The book is also valuable for students and scholars of international business, global management, and strategic management.
Entry and Cooperative Strategies in International Business Expansion Related Books
Pages: 329
Pages: 974
Pages: 552
Pages: 292
Pages: 38