Emerging Markets Rule: Growth Strategies of the New Global Giants
Language: en
Pages: 209
Authors: Mauro F. Guillen
Categories: Business & Economics
Type: BOOK - Published: 2012-11-16 - Publisher: McGraw Hill Professional

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SEIZE THE ADVANTAGE IN THE GLOBAL WAR FOR MARKET SHARE Winner of the 2013 Small Business Book Award - Top 10 Overall The newest economic behemoth, China, is sna
Winning in Emerging Markets
Language: en
Pages: 261
Authors: Tarun Khanna
Categories: Business & Economics
Type: BOOK - Published: 2010-04-28 - Publisher: Harvard Business Press

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The best way to select emerging markets to exploit is to evaluate their size or growth potential, right? Not according to Krishna Palepu and Tarun Khanna. In Wi
The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands
Language: en
Pages: 354
Authors: Amitava Chattopadhyay
Categories: Business & Economics
Type: BOOK - Published: 2012-05-18 - Publisher: McGraw Hill Professional

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Praise for THE NEW EMERGING-MARKET MULTINATIONALS One of Strategy and Business’s Best Business Books of the Year "This book is a real eye-opener. It will fore
Emerging Markets
Language: en
Pages: 225
Authors: Eswar S. Prasad
Categories: Business & Economics
Type: BOOK - Published: 2011-02-01 - Publisher: Rowman & Littlefield

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Emerging market economies (EMEs) have become the darlings of international investors and the focus of enormous attention in academic, media, and policy circles.
The Emerging Markets Century
Language: en
Pages: 473
Authors: Antoine van Agtmael
Categories: Business & Economics
Type: BOOK - Published: 2008-09-04 - Publisher: Simon and Schuster

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A new breed of powerhouse companies from the emerging markets is catching their Western competitors off-guard. Household names of today - IBM, Ford, Wal-Mart -