Dynamics Of Mass Communication
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The Dynamics of Mass Communication
| Author | : Joseph R. Dominick |
| Publisher | : McGraw-Hill Humanities, Social Sciences & World Languages |
| Total Pages | : 636 |
| Release | : 1996 |
| Genre | : Social Science |
| ISBN | : 9780070179967 |
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This work provides an introduction to the field of mass communication. It covers the major media, from books, magazines and newspapers to radio, TV, cable and emerging technologies. Separate chapters cover each media's history and structure.
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