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Much of the existing research looks at the outflow of companies and people from Korea to foreign countries, whilst less is known about foreign firms and workers in Korea. Considering the immense interest of both academics and practitioners in the business opportunities in Korea, this book provides a comprehensive overview of doing business in Korea and recommendations on how foreign companies and individuals can succeed in this market. This book covers a wide range of relevant topics, including the Korean business environment, market entry into Korea, management issues and entrepreneurship in Korea. This is a must-read for anyone interested in or already doing business in Korea.
Much of the existing research looks at the outflow of companies and people from Korea to foreign countries, whilst less is known about foreign firms and workers
Doing Business in Korea is a timely book of information for succeeding in the challenging environment of Korea, the world's 13th largest economy. the book divul
This pioneering book is the first to provide a step-by-step guide to establishing an active export operation to Korea. Writing for both business executives who
The South Korean economy was a spectacularly successful twentieth century story. This book, first published in 1987, examines many important aspects of the Kore