Cycles Of Spin
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Cycles of Spin
Author | : Patrick Sellers |
Publisher | : Cambridge University Press |
Total Pages | : 273 |
Release | : 2009-10-26 |
Genre | : Political Science |
ISBN | : 1139482513 |
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Sellers examines strategic communication campaigns in the U.S. Congress, arguing that they create cycles of spin: leaders create messages, rank-and-file legislators decide whether to promote those messages, journalists decide whether to cover the messages, and any coverage feeds back to influence the policy process.
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