Customer and Business Analytics
Language: en
Pages: 314
Authors: Daniel S. Putler
Categories: Business & Economics
Type: BOOK - Published: 2012-05-07 - Publisher: CRC Press

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Customer and Business Analytics: Applied Data Mining for Business Decision Making Using R explains and demonstrates, via the accompanying open-source software,
Business and Consumer Analytics: New Ideas
Language: en
Pages: 1000
Authors: Pablo Moscato
Categories: Computers
Type: BOOK - Published: 2019-05-30 - Publisher: Springer

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This two-volume handbook presents a collection of novel methodologies with applications and illustrative examples in the areas of data-driven computational soci
Customer Analytics For Dummies
Language: en
Pages: 336
Authors: Jeff Sauro
Categories: Business & Economics
Type: BOOK - Published: 2015-02-02 - Publisher: John Wiley & Sons

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The easy way to grasp customer analytics Ensuring your customers are having positive experiences with your company at all levels, including initial brand awaren
Business Analytics for Sales and Marketing Managers
Language: en
Pages: 234
Authors: Gert H. N. Laursen
Categories: Business & Economics
Type: BOOK - Published: 2011-03-16 - Publisher: John Wiley & Sons

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Expert guidance on information management for optimum customer intelligence processes Providing essential guidance for information management, this book helps y
R for Business Analytics
Language: en
Pages: 322
Authors: A Ohri
Categories: Business & Economics
Type: BOOK - Published: 2012-09-14 - Publisher: Springer Science & Business Media

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This book examines common tasks performed by business analysts and helps the reader navigate the wealth of information in R and its 4000 packages to create usef