Cross Cultural Social Media Marketing
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Cross-Cultural Social Media Marketing
Author | : Emi Moriuchi |
Publisher | : Emerald Group Publishing |
Total Pages | : 154 |
Release | : 2021-06-22 |
Genre | : Business & Economics |
ISBN | : 1838671773 |
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To increase brand awareness, engagement and revenue, companies are acknowledging the importance of integrating social media marketing in their overall marketing strategy. This book consists of a step-by-step guide in using social media successfully in an ever-growing consumer market, domestically and internationally.
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