Cross Cultural Communication For The Tourism And Hospitality Industry
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Cross-cultural Communication for the Tourism and Hospitality Industry
| Author | : Helen FitzGerald |
| Publisher | : |
| Total Pages | : 188 |
| Release | : 1998 |
| Genre | : Business & Economics |
| ISBN | : |
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This introduction to the business of tourism examines the cultural values of various ethnic groups and language and non-verbal communication. Food, beverage, service and accommodation customs are analyzed for varying cultural groups, including South Korean, Thai, German, Indian and American.
