Brand Identity Essentials, Revised and Expanded
Language: en
Pages: 235
Authors: Kevin Budelmann
Categories: Design
Type: BOOK - Published: 2019-04-16 - Publisher: Rockport Publishers

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Brand Identity Essentials, Revised and Expanded outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles. These incl
Brand Identity Essentials
Language: en
Pages: 209
Authors: Kevin Budelmann
Categories: Design
Type: BOOK - Published: 2010-10-01 - Publisher: Rockport Publishers

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This book is the fourth book in the Essential series following Layout Essentials, Typography Essentials, and Packaging Essentials. It outlines and demonstrates
Designing Brand Identity
Language: en
Pages: 338
Authors: Alina Wheeler
Categories: Design
Type: BOOK - Published: 2012-10-11 - Publisher: John Wiley & Sons

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A revised new edition of the bestselling toolkit for creating, building, and maintaining a strong brand From research and analysis through brand strategy, desig
The Fundamentals of Branding
Language: en
Pages: 186
Authors: Melissa Davis
Categories: Business & Economics
Type: BOOK - Published: 2017-11-02 - Publisher: Bloomsbury Publishing

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Branding is a discipline that has emerged over the last century to become a ubiquitous force in marketing. The Fundamentals of Branding offers an overview of th
Creating a Brand Identity: A Guide for Designers
Language: en
Pages: 427
Authors: Catharine Slade-Brooking
Categories: Design
Type: BOOK - Published: 2016-01-18 - Publisher: Laurence King Publishing

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Creating a brand identity is a fascinating and complex challenge for the graphic designer. It requires practical design skills and creative drive as well as an