Advertising and Societies
Language: en
Pages: 282

Advertising and Societies

Authors: Katherine Toland Frith
Categories: Advertising
Type: BOOK - Published: 2010 - Publisher: Peter Lang

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Now in its second edition, Advertising and Societies: Global Issues provides an international perspective on the practice of advertising while examining some of
Advertising and Society
Language: en
Pages: 346

Advertising and Society

Authors: Carol J. Pardun
Categories: Business & Economics
Type: BOOK - Published: 2013-06-26 - Publisher: John Wiley & Sons

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Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the
Readings in Advertising, Society, and Consumer Culture
Language: en
Pages: 440

Readings in Advertising, Society, and Consumer Culture

Authors: Roxanne Hovland
Categories: Business & Economics
Type: BOOK - Published: 2014-12-18 - Publisher: Routledge

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This collection of classic and contemporary articles provides context for the study of advertising by exploring the historical, economic, and ideological factor
Advertising in Society
Language: en
Pages: 562

Advertising in Society

Authors: Roxanne Hovland
Categories: Business & Economics
Type: BOOK - Published: 1989 - Publisher: N T C Business Books

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Advertising and Chinese Society
Language: en
Pages: 324

Advertising and Chinese Society

Authors: Hong Cheng
Categories: Advertising
Type: BOOK - Published: 2009 - Publisher: Copenhagen Business School Press DK

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This book examines the social, psychological, legal, and ethical impact - perceived or proven - that may result from advertising in the booming Chinese market.