1001 Advertising Tips
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1001 Advertising Tips
| Author | : Luc Dupont |
| Publisher | : Transcontinental |
| Total Pages | : 0 |
| Release | : 2006 |
| Genre | : Advertising |
| ISBN | : 9780973835519 |
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Using dozens of examples from actual advertising campaigns and marketing strategies, Luc Dupont lays out important advertising principles that are essential reading for all business managers, advertising directors, designers ... as well as the advertisers who use their services.
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Today's most complete handbook on book marketing.
