Write to Sell : The Ultimate Guide to Copywriting

Write to Sell : The Ultimate Guide to Copywriting
Author: Andy Maslen
Publisher: Marshall Cavendish International Asia Pte Ltd
Total Pages: 179
Release: 2019-07-15
Genre: Business & Economics
ISBN: 9814868434


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How do you persuade someone to buy from you just by writing to them? What does effective copywriting look like – and sound like? Write to Sell has the answers! Read this book and you’ll learn: The confidence and skills to write better copy New ways to gain readers’ attention, respect and trust Hints and tips on turning selling skills into copywriting skills Simple techniques to improve the readability of your copy The impact of design and layout on copywriting The meaning of good written English – the rules you must follow, the rules you can safely ignore


Write to Sell : The Ultimate Guide to Copywriting
Language: en
Pages: 179
Authors: Andy Maslen
Categories: Business & Economics
Type: BOOK - Published: 2019-07-15 - Publisher: Marshall Cavendish International Asia Pte Ltd

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How do you persuade someone to buy from you just by writing to them? What does effective copywriting look like – and sound like? Write to Sell has the answers
Write to Sell
Language: en
Pages: 0
Authors: Andy Maslen
Categories: Business report writing
Type: BOOK - Published: 2009 - Publisher: Marshall Cavendish Corporation

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Write to Sell is a guide to the practice of great copywriting---not just the theory. Checklists, exercises and mnemonics give you the tools to craft better copy
Write to Sell
Language: en
Pages:
Authors: ProQuest
Categories: Electronic books
Type: BOOK - Published: 2009 - Publisher:

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The Adweek Copywriting Handbook
Language: en
Pages: 374
Authors: Joseph Sugarman
Categories: Business & Economics
Type: BOOK - Published: 2012-06-19 - Publisher: John Wiley & Sons

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Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert a
How to Write Copy That Sells
Language: en
Pages: 186
Authors: Ray Edwards
Categories: Business & Economics
Type: BOOK - Published: 2016-02-16 - Publisher: Morgan James Publishing

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Communicate with potential customers—and persuade them to buy: “The best copywriting teacher I know.” —Michael Hyatt, New York Times–bestselling autho