The Pdma Toolbook 1 For New Product Development
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The PDMA ToolBook 1 for New Product Development
| Author | : Paul Belliveau |
| Publisher | : John Wiley & Sons |
| Total Pages | : 480 |
| Release | : 2004-01-30 |
| Genre | : Technology & Engineering |
| ISBN | : 047127108X |
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Alle Stadien der Produktentwicklung - von der Idee über Konzept, Design und Produktion bis hin zur Vermarktung und Wartung - werden in diesem Band zusammenfassend abgehandelt. Sie finden auch Hinweise zum Benchmarking des Entwicklungsprozesses und zum Management des Produktportfolios. Die Autoren sind Mitglieder der Product Development and Management Association (PDMA) und kommen von Unternehmen wie 3M, AT&T oder KPMG Peat Marwick.
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