The Mastery Of Innovation
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The Mastery of Innovation
| Author | : Katherine Radeka |
| Publisher | : CRC Press |
| Total Pages | : 265 |
| Release | : 2012-10-11 |
| Genre | : Business & Economics |
| ISBN | : 1439877068 |
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What do Ford Motor Company, Steelcase, Scania, Goodyear, Novo Nordisk, and Philips Electronics have in common? They all need to get their best ideas to market as fast as possible. They need to achieve the mastery of innovation.When these companies needed to accelerate time-to-market, get more new products to customers, and improve their ROI from in
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The purpose of this workbook is to introduce you to the key concepts concerning the creation and assessment of new business ideas, and to provide worksheets to
