The Marketing Gurus
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The Marketing Gurus
| Author | : Chris Murray |
| Publisher | : Penguin |
| Total Pages | : 308 |
| Release | : 2006 |
| Genre | : Business & Economics |
| ISBN | : 9781591841050 |
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"Soundview is bringing together summaries of seventeen essential marketing classics in a single volume that includes one all-new, previously unpublished summary." "The Marketing Gurus distills thousands of pages of powerful insights into less than three hundred, making it an ideal resource for busy professionals, business students, and anyone curious about how marketing has evolved."--BOOK JACKET.
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