The Hockey Stick Principles

The Hockey Stick Principles
Author: Bobby Martin
Publisher: Macmillan
Total Pages: 305
Release: 2016-05-24
Genre: Business & Economics
ISBN: 1250066379


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What if every successful start-up followed a predictable pattern, and by knowing that pattern ahead of time, you could be more successful? In The Hockey Stick Principles, business consultant Bobby Martin shares his study of more than 100 new businesses, from Lending Tree to Under Armour to iContact, to show that every one of them has had a "hockey stick" growth history, starting with a tinkering period, moving through the daunting "blade years" before finally making it to the crucial inflection point that precedes surging growth. In this simple but incredibly helpful book, Martin takes us through each of those four stages of the hockey stick pattern, giving us a road map that will help any entrepreneur navigate the inevitable ups and downs of their business's early years.


The Hockey Stick Principles
Language: en
Pages: 305
Authors: Bobby Martin
Categories: Business & Economics
Type: BOOK - Published: 2016-05-24 - Publisher: Macmillan

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