The Growth of Global Business (RLE International Business)

The Growth of Global Business (RLE International Business)
Author: Howard Cox
Publisher: Routledge
Total Pages: 249
Release: 2013-01-17
Genre: Business & Economics
ISBN: 1135134219


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In this book leading contributors look at the development of the evolutionary approach to international business, the internationalization of service industries and the implications of the changing face of Europe for international business in the 1990s. Providing an excellent blend of theory, analysis and case-study material, this volume is a vital resource for students of international business and related fields.


The Growth of Global Business (RLE International Business)
Language: en
Pages: 249
Authors: Howard Cox
Categories: Business & Economics
Type: BOOK - Published: 2013-01-17 - Publisher: Routledge

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In this book leading contributors look at the development of the evolutionary approach to international business, the internationalization of service industries
The Growth of International Business (RLE International Business)
Language: en
Pages: 285
Authors: MARK CASSON
Categories: Business & Economics
Type: BOOK - Published: 2013-01-17 - Publisher: Routledge

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This book integrates the work of economists, management scientists and business historians. It applies the related concepts of transaction costs, internalisatio
International Business Handbook (RLE International Business)
Language: en
Pages: 690
Authors: V.H. Kirpalani
Categories: Business & Economics
Type: BOOK - Published: 2013-02-15 - Publisher: Routledge

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The focus of the book is understanding international influences that affect international business, and relevant aspects of the world environment. These aspects
Managing the Global Firm (RLE International Business)
Language: en
Pages: 373
Authors: Christopher A Bartlett
Categories: Business & Economics
Type: BOOK - Published: 2013-01-17 - Publisher: Routledge

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This volume assesses the situation for multinationals at the beginning of the 1990s, bringing together contributions from academics recognized as world leaders
Multinationals, Technology & Competitiveness (RLE International Business)
Language: en
Pages: 305
Authors: John H Dunning
Categories: Business & Economics
Type: BOOK - Published: 2013-04-02 - Publisher: Routledge

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This book explores some aspects of the interface between technology, competitiveness and the role of multinational enterprises in the world economy. This group