Telethons
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Telethons
Author | : Paul K. Longmore |
Publisher | : Oxford University Press |
Total Pages | : 361 |
Release | : 2016 |
Genre | : Business & Economics |
ISBN | : 0190262079 |
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Marshaling two decades' worth of painstaking research, Paul Longmore's book provides the first cultural history of the telethon, charting its rise and profiling the key figures--philanthropists, politicians, celebrities, corporate sponsors, and recipients--involved.
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