Target Marketing
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Target Marketing
| Author | : Linda Pinson |
| Publisher | : Dearborn Trade |
| Total Pages | : 180 |
| Release | : 1996 |
| Genre | : Business & Economics |
| ISBN | : |
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Yet, most small business owners have little or no marketing background and are intimidated by the thought of putting a plan to paper. This step-by-step guide takes the mystery out of marketing and shows reader how to test the market, determine buying trends and build customer loyalty.
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Language: en
Pages: 180
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Type: BOOK - Published: 1996 - Publisher: Dearborn Trade
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Type: BOOK - Published: 1996 - Publisher: Cengage Learning
This workbook explains the key aims behind the segmentation process and shows how to build up a strategy for identifying and targeting segments effectively.
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Pages: 224
Type: BOOK - Published: 2019-03-19 - Publisher: John Wiley & Sons
Account-Based Marketing is changing the discipline of marketing—Why? Business-to-business (B2B) companies spend $40 Billion on marketing each year, and they e
