Successfully Doing Business Marketing In Eastern Europe
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Language: en
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Pages: 246
Type: BOOK - Published: 2012-12-06 - Publisher: Routledge
Successfully Doing Business/Marketing in Eastern Europe is a unique collection of instructive and detailed essays that will help readers to understand and navig
Language: en
Pages: 130
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Type: BOOK - Published: 2014-02-04 - Publisher: Routledge
Since the sudden opening of the markets in Central and Eastern Europe (CEE) in 1989, there has been a growing need to investigate the fundamental changes occurr
Language: en
Pages: 257
Pages: 257
Type: BOOK - Published: 2020-09-10 - Publisher: Routledge
This title was first published in 2001. Successful international marketing requires the development and implementation of marketing strategies responsive to dif
Language: en
Pages: 136
Pages: 136
Type: BOOK - Published: 1995 - Publisher: Psychology Press
The Central and Eastern European Markets covers a variety of business topics dealing with Central and Eastern Europe and offers a unique picture of these new ma
Language: en
Pages: 462
Pages: 462
Type: BOOK - Published: 2018-07-18 - Publisher: Routledge
International Business is a well-established research field, in which regionalisation has gained prominence in the last decade. Because Europe is a market that