Strategies And Styles
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Strategies and Styles
| Author | : Michael Goold |
| Publisher | : John Wiley & Sons |
| Total Pages | : 389 |
| Release | : 1989 |
| Genre | : Business & Economics |
| ISBN | : 063116846X |
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This book explains the role of the corporate centre in large diversified corporations. Based on a study of sixteen leading multinationals, the book investigates the relationship between corporate, divisional and business units, and aims to show how the centre can choose a style that increases the profitability of the business.
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Language: en
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