Seven Steps to a Successful Business Plan

Seven Steps to a Successful Business Plan
Author: Al Coke
Publisher: Amacom Books
Total Pages: 428
Release: 2002
Genre: Business & Economics
ISBN: 9780814406489


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As the saying goes, "People don't plan to fail -- they fail to plan". In business, this failing is fatal -- because planning is essential to the well-being and success of any company. This new book cuts past the traditional planning problems and provides readers with a documented method of building a simplified business plan that works! This book helps managers find a sensible starting point, understand the value of an integrated planning model, and finally write a logical business plan. Four features make it all work: 1. A Seven-Step Planning Process -- How you plan to integrate planning down to the lowest level. 2. Your Management Story -- Define what the company is "about", and ask yourself if it makes a good "story?" 3. The Concept of backPlanning -- Where do you want to be, and how do you work backward form there? 4. The 5-Page Business Plan -- How can you create a concise, functional, and user-friendly plan -- in just 5 pages?


Seven Steps to a Successful Business Plan
Language: en
Pages: 428
Authors: Al Coke
Categories: Business & Economics
Type: BOOK - Published: 2002 - Publisher: Amacom Books

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Are you a student thinking about the next steps in your career or study? Are you taking an employability module at university or are you just keen to learn more