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Investigates the current state of selling, whether this is groceries, politicians, information or motorcars. Unlike any other phenomenon, retailization reflects the complexity and diffusion of information processes and the media in the online market. The authors explore the all-pervasive nature of retail in the physical world, the virtual world and the peripheral spaces in between. Coverage includes: interviews with Asda, MOMA, the Tate Modern, Wal-Mart, Sony, Habitat, Manchester United and Volkswagen, while Bill Mitchell, Dean of Architecture at MIT, architects Jon Jerde, Rem Koolhas and Ben van Berkel, as well as David Peek, psychologist behind the Bluewater Shopping Mall, are all individually interviewed.
Investigates the current state of selling, whether this is groceries, politicians, information or motorcars. Unlike any other phenomenon, retailization reflects
Over the past few years there has been a proliferation of new kinds of retail space. Retail space has cropped up just about everywhere in the urban landscape: i
Presents a study on how corporations and their brands deal with this era. This book shows how to establish a business approach that can better meet the needs of
Over the past few years there has been a proliferation of new kinds of retail space, such as in libraries, workplaces, churches and museums. This book describes
