Power Direct Marketing
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Power Direct Marketing
| Author | : Ray Jutkins |
| Publisher | : N T C Business Books |
| Total Pages | : 342 |
| Release | : 1994 |
| Genre | : Business & Economics |
| ISBN | : |
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Acclaimed worldwide for his unique ability to translate concepts into ideas, Ray Jutkins clues you into the total process of direct marketing planning and how to make it work for you. Includes his well known, 8 point Market Action Plan and shows how to: -- Establish concise objectives and achieve them -- Evaluate and select the tactics that will "work the plan" -- Determine the most profitable timetable for your campaign -- Measure and analyze the outcome
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Language: en
Pages: 342
Pages: 342
Type: BOOK - Published: 1994 - Publisher: N T C Business Books
Acclaimed worldwide for his unique ability to translate concepts into ideas, Ray Jutkins clues you into the total process of direct marketing planning and how t
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...aims to motivate, inspire, and educate readers about successful direct marketing. --dustjacket
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Joseph Sugarman had a major impact on direct marketing & received the highest honors in this field. Having created many businesses in his successful 25-year car
Language: en
Pages: 226
Pages: 226
Type: BOOK - Published: 2007-05-04 - Publisher: McGraw Hill Professional
As Seen On TV! Tap into the power of direct response marketing How many times has this happened to you? You're an entrepreneur with a million-dollar idea-but yo
