Political Communication In Contemporary India
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Political Communication in Contemporary India
Author | : Yatindra Singh Sisodia |
Publisher | : Taylor & Francis |
Total Pages | : 179 |
Release | : 2022-11-23 |
Genre | : Political Science |
ISBN | : 100080139X |
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This book explores the forms, patterns, and trends in political communication in India in the twenty-first century. It underlies the influence of context in political messaging laying bare its complex, overlapping, and multidimensional structures. The volume: Examines how political decision-making is shaped by media — through political speeches, community opinion leaders, and formal and informal public conversations. Explores a range of political communication channels— from community radio to social media. Presents an overview of the problems associated with message designing and message dissemination through communication channels in a political setting. Highlights how political communication impacts critical aspects of democracy and governance and goes beyond mere rhetoric. A comprehensive work on the production, diffusion, transmission, and impact of information in a political environment, this book will be of great interest to scholars and researchers of politics, governance, democracy, media and communication studies, journalism, cultural studies, and South Asian studies.
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