Pocket Marketer
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Pocket Marketer
Author | : Brian Scott Sockin |
Publisher | : Grand Central Publishing |
Total Pages | : 305 |
Release | : 2009-12-19 |
Genre | : Business & Economics |
ISBN | : 9780446566124 |
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Covers the basic principles, techniques, and tools of marketing, including research, product development, packaging, advertising, promotion, public relations, pricing, and distribution.
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