Online Consumer Information Search Behavior and the Source Site Target Odification Model

Online Consumer Information Search Behavior and the Source Site Target Odification Model
Author: Steven Michael Sowma
Publisher:
Total Pages: 366
Release: 2000
Genre:
ISBN: 9781109326390


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Online Consumer Information Search Behavior and the Source Site Target Odification Model
Language: en
Pages: 366
Authors: Steven Michael Sowma
Categories:
Type: BOOK - Published: 2000 - Publisher:

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Online Consumer Information Search Behavior and the Source Site Target Codification Model
Language: en
Pages: 368
Authors: Steven Sowma
Categories: Business & Economics
Type: BOOK - Published: 2011-10-21 - Publisher: GRIN Verlag

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Doctoral Thesis / Dissertation from the year 2009 in the subject Business economics - Offline Marketing and Online Marketing, Union Institute & University, cour
Online Consumer Information Search Behavior and the Source Site Target Codification Model
Language: en
Pages: 373
Authors: Steven Sowma
Categories: Business & Economics
Type: BOOK - Published: 2011-10 - Publisher: GRIN Verlag

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Doctoral Thesis / Dissertation from the year 2009 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, Un
Digital and Social Media Marketing
Language: en
Pages: 337
Authors: Nripendra P. Rana
Categories: Business & Economics
Type: BOOK - Published: 2019-11-11 - Publisher: Springer Nature

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This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of deve
Web Search
Language: en
Pages: 349
Authors: Amanda Spink
Categories: Computers
Type: BOOK - Published: 2008-09-16 - Publisher: Springer Science & Business Media

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Web search engines are not just indispensable tools for finding and accessing information online, but have become a defining component of the human condition an