Music Markets And Consumption
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Music, Markets and Consumption
Author | : Daragh O'Reilly |
Publisher | : Goodfellow Publishers Ltd |
Total Pages | : 246 |
Release | : 2013-05-31 |
Genre | : Business & Economics |
ISBN | : 1908999535 |
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A fully international and scholarly analysis integrating the unique popular music sector both within arts marketing and current marketing and consumption theories. It gives a full overview and coverage of music, marketing and cultural policy, and the emerging academic study of the sector.
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