Museum Communication and Social Media

Museum Communication and Social Media
Author: Kirsten Drotner
Publisher: Routledge
Total Pages: 218
Release: 2014-03-14
Genre: Art
ISBN: 1135053413


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Visitor engagement and learning, outreach, and inclusion are concepts that have long dominated professional museum discourses. The recent rapid uptake of various forms of social media in many parts of the world, however, calls for a reformulation of familiar opportunities and obstacles in museum debates and practices. Young people, as both early adopters of digital forms of communication and latecomers to museums, increasingly figure as a key target group for many museums. This volume presents and discusses the most advanced research on the multiple ways in which social media operates to transform museum communications in countries as diverse as Australia, Denmark, Germany, Norway, the UK, and the United States. It examines the socio-cultural contexts, organizational and education consequences, and methodological implications of these transformations.


Museum Communication and Social Media
Language: en
Pages: 226
Authors: Kirsten Drotner
Categories: Art
Type: BOOK - Published: 2014-03-14 - Publisher: Routledge

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Visitor engagement and learning, outreach, and inclusion are concepts that have long dominated professional museum discourses. The recent rapid uptake of variou
The Routledge Handbook of Museums, Media and Communication
Language: en
Pages: 492
Authors: Kirsten Drotner
Categories: Business & Economics
Type: BOOK - Published: 2018-12-07 - Publisher: Routledge

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Museums today find themselves within a mediatised society, where everyday life is conducted in a data-full and technology-rich context. In fact, museums are the
Crafting Museum Social Media for Social Inclusion Work
Language: en
Pages: 116
Authors: Cassandra Kist
Categories: Art
Type: BOOK - Published: 2024-10-30 - Publisher: Taylor & Francis

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Crafting Museum Social Media for Social Inclusion Work investigates if and how social media can be integrated into the social inclusion initiatives of museums,
The Language of Museum Communication
Language: en
Pages: 281
Authors: Cecilia Lazzeretti
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2016-09-08 - Publisher: Springer

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This volume explores the evolution of the language of museum communication from 1950 to the present day, focusing on its most salient tool, the press release. T
Museums in the New Mediascape
Language: en
Pages: 177
Authors: Jenny Kidd
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2016-04-22 - Publisher: Routledge

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The museum today faces complex questions of definition, representation, ethics, aspiration and economic survival. Alongside this we see burgeoning use of an arr