Media And Audiences New Perspectives
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Media And Audiences: New Perspectives
Author | : Ross, Karen |
Publisher | : McGraw-Hill Education (UK) |
Total Pages | : 206 |
Release | : 2003-12-01 |
Genre | : Social Science |
ISBN | : 0335206913 |
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This work takes both a chronological and a thematic approach, in order to explore the ways in which the audience as an analytical concept has changed, as well as examining the relationships which audiences have with texts and the ways in which they exert their power as consumers.
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Whether we are watching TV, surfing the Internet, listening to our iPods, or reading a novel, we all engage with media as an audience. . Despite the widespread
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Whether we are watching TV, surfing the Internet, listening to our iPods, or reading a novel, we are all engaged with media as a member of an audience. Despite