Marketing And Branding
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Retail Marketing and Branding
| Author | : Jesko Perrey |
| Publisher | : John Wiley & Sons |
| Total Pages | : 269 |
| Release | : 2013-01-02 |
| Genre | : Business & Economics |
| ISBN | : 1118489519 |
Download Retail Marketing and Branding Book in PDF, Epub and Kindle
Retail Marketing and Branding, 2nd Edition looks at how retailers can make more out of their marketing money with retail best practices in branding and marketing spend optimization. The second edition of Retail Marketing and Branding includes the following updates: * New and updated case examples * Updated figures and examples throughout * New interviewers with recent experiences * Additional chapters
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