Managing Public Relations and Brand Image Through Social Media

Managing Public Relations and Brand Image Through Social Media
Author: Anurag Singh
Publisher: Business Science Reference
Total Pages: 0
Release: 2016
Genre: Branding (Marketing)
ISBN: 9781522503323
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Provides the latest research and theoretical framework necessary to find ease in the shifting public relations and reputation management worlds. It provides an overview of the tools and skills necessary to deftly sidestep public affronts and to effectively use online outlets to enhance an organisation's visibility and reputation.


Managing Public Relations and Brand Image through Social Media
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Social media is having a profound, but not yet fully understood impact on public relations. In the 24/7 world of perpetually connected publics, will public rela
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In today's competitive business landscape, having a strong public image is crucial for success. Whether you're a small startup or a large corporation, effective