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Let's face it: there's a lot of sucky selling going on in the world today. Sellers have been trained to use artificial tactics in pursuit of the sale. Like a woman in a bar bracing for another cheesy, tired pickup line, customers are now warier than ever. In ''Love and Selling,'' Dan Smaida uses the Lens of Love to call out all those cheesy, cringe-worthy 'tactics' and offer more authentic alternatives. The book uses the simple lessons we all understand about love and relationships to transform the way we think about selling. No 'sales processes,' no seller-centric models, just tried-and-true behaviors that work in business . . . and in love. When sellers ditch the tricks and focus on developing true relationships, they create real partnerships with customers, enjoy their jobs more, and see better results.
Let's face it: there's a lot of sucky selling going on in the world today. Sellers have been trained to use artificial tactics in pursuit of the sale. Like a wo
Our society is an ever-changing reflection of what we buy into—from our deepest fears to our greatest hopes, from the companies that fail to the ones that thr
Jamie Reidy is the guy who's been there, done that, and walked away with the insider stories. Inside Hard Sell: Now a Major Motion Picture LOVE and OTHER DRUGS,
Selling can be uncomfortable, uneasy, and at times awkward. Traditional, always be closing, crushing quota methods only add to the pushy, icky discomfort of sel
The top salespeople in any industry are loved by their customers. They build a deep, human connection with their customers that parallels finding love, falling