Introducing Public Relations

Introducing Public Relations
Author: Keith Butterick
Publisher: SAGE Publications
Total Pages: 249
Release: 2011-02-16
Genre: Business & Economics
ISBN: 1412921155


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Exciting, engaging and dealing with both the theory and day-to-day practice of public relations, this is a conscise and approachable alternative to the larger, dryer and more expensive textbooks currently on the market.


Introducing Public Relations
Language: en
Pages: 249
Authors: Keith Butterick
Categories: Business & Economics
Type: BOOK - Published: 2011-02-16 - Publisher: SAGE Publications

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Exciting, engaging and dealing with both the theory and day-to-day practice of public relations, this is a conscise and approachable alternative to the larger,
Introduction to Strategic Public Relations
Language: en
Pages: 910
Authors: Janis Teruggi Page
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2017-11-30 - Publisher: SAGE Publications

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Winner of the 2019 Textbook & Academic Authors Association’s The Most Promising New Textbook Award How can public relations play a more active role in the bet
Introducing Public Relations
Language: en
Pages: 249
Authors: Keith Butterick
Categories: Business & Economics
Type: BOOK - Published: 2011-02-03 - Publisher: SAGE

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Introducing Public Relations is your guide to the basics of public relations: where it came from, what it means and what issues the industry faces today. It tak
Today's Public Relations
Language: en
Pages: 561
Authors: Robert L. Heath
Categories: Business & Economics
Type: BOOK - Published: 2006 - Publisher: SAGE

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'Today's Public Relations' works to redefine the teaching of public relations by discussing it's connection to mass communication, but also linking it to it's r
Introduction to Public Relations and Advertising
Language: en
Pages: 164
Authors: D F du Plessis
Categories: Business & Economics
Type: BOOK - Published: 2000 - Publisher: Juta and Company Ltd

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Introduction to Public Relations and Advertising introduces the reader to the basics of public relations and advertising in a single textbook. Topics include th